What is Data Analytics?
Data Analytics is the science of analyzing raw data to find trends, answer questions, draw conclusions and make predictions that drive decisions. The process is a bit like looking for needles in a haystack—without knowing the size, shape and colour of the needles you are looking for.
In the past, data have always been collected with a purpose in mind and decisions were made based on the organization's needs and the data analysis results. Since the information explosion, everyone (government, business, and social media etc.) has been collecting data so as not to fall behind among competitors. The majority of them have no idea what the size, shape, or colour is of the "needles" they are looking for. In some cases, they do not even know what specifically they are looking for.
Data Analytics is an area containing the relevant tools that allow you to gather, organize and interpret massive data sets so as to find the needle for the right fabric.
Learn more about the Data Analytics program, which includes Post-Degree Diploma and a Post-Degree Certificate.