DSGN 2251: Communication Design IV: Branding and Marketing
| Course Format | Lecture 3.0 h + Seminar 1.0 h + Lab. 0.0 h |
| Credits | 3.0 |
Course Description
Students research, conceptualize, and plan branding and marketing communication campaigns to promote products, services, and ideas that raise public awareness, communicate information, and influence the action of specific target audiences.
Students will receive credit for only one of DDSN 2211/2212, 2251, or DSGN 2251.
Prerequisite(s): A minimum "C" grade in DSGN 2151; and a minimum "C-" grade in DSGN 2155.
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