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This course examines contemporary research methods employed in business. Emphasis is placed on understanding the process of business research and how it relates to hypothesis development, problem investigation, and management questions. The major tools and techniques in primary and secondary...

Students explore the principles of professional selling focussing on relationship and needs-based selling. Topics include understanding customer and sales representative behaviour and communications in a selling environment as well as prospecting, preparing different forms of presentations, handling...

This course will introduce students to the exciting industry of event marketing and sponsorship including social functions, domestic and international trade shows, conferences, and major conventions. The course will examine the strategic reasons why organizations participate in event marketing and...

Students will be provided with an introduction to young adult literature collections, programs, and services for teens in public libraries. A general understanding of young adult literature genres is explored as well as planning library programs for teens.Registration in this course is restricted to...

History, evaluation and acquisition of children's literature; library services for children; programming including puppeteering and story-telling.Registration in this course is restricted to students admitted to the Diploma in Library and Information Technology and the Diploma in Library and...