PHOT 2420: Small Business for Photographers
|Course Format||Lecture 4.0 h + Seminar 0.0 h + Lab. 0.0 h|
Using small business fundamentals, students create a photographic business and apply sales and marketing skills to develop pricing and a marketing plan. Students learn techniques to establish a brand and build a professional network and explore the business risks and opportunities created by current industry issues.
Prerequisite(s): A minimum "C" grade in BUSM 1901 and MATH 1120.
Corequisite(s): PHOT 2305, 2310, and 2320.
Registration in this course is restricted to students admitted to the Diploma in Professional Photography Program.