PHOT 2420: Small Business for Photographers

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Course Format Lecture 4.0 h + Seminar 0.0 h + Lab. 0.0 h
Credits 3.0

Course Description

Using small business fundamentals, students create a photographic business and apply sales and marketing skills to develop pricing and a marketing plan. Students learn techniques to establish a brand and build a professional network and explore the business risks and opportunities created by current industry issues.

Prerequisite(s): A minimum "C" grade in BUSM 1901 and MATH 1120.

Corequisite(s): PHOT 2305, 2310, and 2320.

Registration in this course is restricted to students admitted to the Diploma in Professional Photography Program.

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