aimee

Q1. 

What program were you in?

BBA, Marketing Management. I attended Langara as an older student, having already been in the working world for a number of years and having also having attended art school in Toronto, where I studied graphic and web design. I made the decision to go back to school so that I could get the skills I needed to advance my career into more senior management positions, and the business program was the best fit to meet my goals.

Q2. 

Where did you have your co-op work placement?

I was a Marketing Manager for an independent beverage company called Leading Brands Canada. During my time there, I helped launch their new water brand, “Happy Water”.

Q3. 

What is the biggest takeaway from your co-op experience?

The biggest advantages of the co-op experience was getting experience interviewing and gaining practical experience in my chosen field. As an added bonus, I got to see the value of co-op in students' careers. Today I am in a position where I can actually return the favour by hiring co-op students.

Q4. 

What work are you doing now?

I’m a Co-founder and VP of Marketing at a Fintech company called Dojo. We’re in the final stages of development of our app, which is a financial management tool for families to teach their kids how to manage their money.

Q5. 

How did your co-op jobs prepare you for the work that you’re doing now?

I learned a lot of soft skills, including how to manage people. In my co-op position I was thrown into managing a team of young people including a junior marketing assistant and group of brand ambassadors. It was really a sink-or-swim kind of situation, which is what the real working world is like – good experience to get early on. I also learned how to plan and work with different stakeholders. I was able to bring all of those skills with me to my next job where I built on it, and then to my next job, and then to the job that I’m at now. 

Q6. 

Looking forward, where would you like your career to go?

I love the tech start-up world and find the culture that Vancouver has created around tech to be rich and vibrant.  I want to continue developing my leadership, management, and marketing skills, and work to become a connector of people and ideas.  I think someday I may want to start my own company, but for right now I think I’ve chosen a company with a great team and a great idea, and I am really looking forward to how far we can develop this company.  When you find something good, you really want to commit to it and run with it.  Business is an in-or-out game. If you commit and make good things happen, you’ll see that reflected in your career.

Q7. 

What would you say to someone who asks you about co-op?

At the time, it might seem like the process is onerous with all of the other things you have going on in your life, but co-op is invaluable. It is a great way to get real, practical experience and it will certainly give you a leg up when you graduate.